Organic Traffic Basics

What Is Organic Traffic? Organic traffic (or organic search traffic) refers to visitors who arrive at a website after conducting a search and clicking on an organic search result. Paid traffic (paid search traffic) refers to visits from clicking on pay-per-click (PPC) advertisements on the search results page. All search engine traffic can be classified […]

10 Ways to Improve the Performance of Your Website

10 ways to improve website performance

The days of having to wait minutes for webpages to load are long gone. There’s little excuse for poor website performance now that many of us have access to high-speed internet connections – not just at home, but anywhere we go. If you have a WordPress website, you should keep an eye on the loading times. […]